Privacy Policy

Last updated: January 2026

1. Introduction

RedIntel.ai ("we", "our", "us") is operated by Boyd Digital. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.

We are committed to protecting your privacy and handling your data in an open and transparent manner. Please read this policy carefully to understand our practices regarding your personal data.

2. Information We Collect

2.1 Information You Provide

We collect information you voluntarily provide when you:

  • Fill out our contact or demo request forms (name, email, company, role)
  • Create an account (name, email, password)
  • Communicate with us via email, chat, or phone
  • Subscribe to our newsletter or updates

2.2 Information Automatically Collected

When you access our website, we may automatically collect:

  • Device information (browser type, operating system)
  • IP address and general location data
  • Pages visited and time spent on pages
  • Referring website or source

2.3 Cookies and Similar Technologies

We use cookies and similar tracking technologies to track activity on our website and hold certain information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent.

3. How We Use Your Information

We use the information we collect to:

  • Provide, operate, and maintain our services
  • Respond to your enquiries and provide customer support
  • Process your demo requests and account registrations
  • Send you technical notices and security alerts
  • Communicate with you about products, services, and events
  • Monitor and analyse trends, usage, and activities
  • Detect, prevent, and address technical issues
  • Comply with legal obligations

4. Data Sharing and Disclosure

We do not sell your personal information. We may share your information with:

  • Service providers: Third parties who perform services on our behalf (hosting, analytics, customer support)
  • Legal requirements: When required by law or to protect our rights
  • Business transfers: In connection with a merger, acquisition, or sale

Any third parties with whom we share your data are obligated to keep your information secure and confidential.

5. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. This includes:

  • Encryption of data in transit (TLS 1.3) and at rest (AES-256)
  • Regular security assessments and penetration testing
  • Access controls and authentication requirements
  • Employee training on data protection

6. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, including to satisfy any legal, accounting, or reporting requirements.

For enquiry and lead data, we typically retain information for up to 3 years from your last interaction with us, unless you request earlier deletion.

7. Your Rights (GDPR)

Under the General Data Protection Regulation (GDPR), you have the right to:

  • Access: Request a copy of your personal data
  • Rectification: Request correction of inaccurate data
  • Erasure: Request deletion of your personal data
  • Restriction: Request restriction of processing
  • Portability: Request transfer of your data
  • Objection: Object to processing of your data
  • Withdraw consent: Withdraw consent at any time

To exercise any of these rights, please contact us at hello@redintel.ai.

8. International Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place for any international transfers, including Standard Contractual Clauses where required.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

10. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected data from a child, please contact us immediately.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.

12. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us: